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Cast It Mentioned in THR

April 4, 2009 Cast It, News No Comments

Earlier this week, Cast It was mentioned in The Hollywood Reporter in a piece that they wrote on current trends in the casting industry. The article opens with a quote from Victoria Burrows of Burrows-Boland Casting:

“Like many of today’s top casting directors, Victoria Burrows got her start when personal computers were nonexistent, FedEx was in its infancy, faxes and videotape machines were rare, and black-and-white glossies were everywhere.

“It used to be hard-copy pictures, then sit down and meet an actor,” Burrows says with little nostalgia. “You would just read them and do call-backs.”

Now, working on such motion-capture films as Disney’s A Christmas Carol and Mars Needs Moms! she spends her days in casting sessions with partner Scot Boland, calculating how actors’ performances will translate in neoprene wet suits covered with white dots and subsequently rendered by 3-D animation software. The auditions are uploaded to a computer and stored with other information on the servers of Cast It, a popular database management system that allows them to be viewed instantly by anyone with a password to the company account, from a Beverly Hills agent to a director on location in Bulgaria.”

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